SEO is a Search Engine Optimization, is a process to design and improve web pages such that these pages start appearing on top of search engine result pages (SERP) on major search engines like Google, Bing and Yahoo. SEO plays an important role in the success of the business. A good and well planned SEO increases the quantity and quality of traffic to the target website or web-page. By increasing the quality of traffic means to attract visitors who are your genuine and perspective buyers. SEO will bring organic traffic to the site and you donâ€™t need to run paid advertisement to get such a traffic.
Search engines have an algorithm called crawler that goes to sites to collect information about the website, brand and its services or products. This crawler keep on looking for more information over the internet like social media, press releases etc. regarding the website and saves the gathered information which will then be presented to users searching on these search engines.
Search Engine Optimization
On Search Engines like Google
To your website
Return On Investment
SEO is getting more and more traction than ever before. Every business now a days has a web presence and they rely heavily on search engines to run their businesses successfully. Almost every buyer search on search engines before making the purchase and they mostly click on top 5 suggestions of search engine result pages (SERP). Though SEO is for search engines to provide relevant result on every search and increase traffic to your site, good SEO also improves the user experience (UX) of the site. Apart from that it is cost effective, have better ROI, and improves brand awareness across the internet.
SEO ROI involves driving targeted audiences from search engine result pages (SERP) based on the keywords to your website or web-page. Targeted customer base are those customers who completes the journey by following links and pages on the site. This journey achieves the purpose and goals of the website. Those goals can be defined as subscriptions, repeat traffic, registrations, signups, or purchases. Using best available tools, strategies, and knowledge, you gather information about the best keywords to target. By achieving the number one spot for any targeted keyword means youâ€™ll receive about 33% of clicks coming to your site from search engines i.e., if there are 10,000 searches for a particular keyword in a month, you can expect to receive 3,300 visitors to your site. This is an outcome worth putting resources, time and money.
When we initially become acquainted with you, we'll instantly start investigating your site. We want to know all that we can about your products, services and your SEO goals. We follow six-step approach to perform SEO activities on the site:
Our SEO experts will investigate every aspect of your business and website before finalizing any strategic plan to market your brand online. To get continuous success through SEO, we keep on monitoring results and build or change content accordingly.
Esyfix Technologies Pvt Ltd is a global IT service provider and software development company with expert and competent team.Esyfix Technolgies uses a global delivery typical/approach to provide web and mobile app development, maintenance and support, business processes, digital marketing, server administration and specialized services.
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